Classify communication services into two categories. Explain main features of each.
Answer:
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Points to Remember
Answer to be written in Exam
Communication services can be classified into two categories :
A. Personal Communication
B. Mass Communication
Features of Personal Communication
- Communication between two or more people at the personal level is referred to as personal communication.
- The Indian postal network is the world's largest postal network . It handles the parcels as well as personal written communication .
- Telephone services like STD and ISD provide an easy and comfortable network to a large number of people.
- Examples of personal communications are cards, envelops, letters and emails.
Features of Mass Communication
- It is a mode of communication that allows you to communicate with several individuals at the same time.
- Mass communication provides entertainment and creates awareness among people about various national programs and policies.
- Radio, television, newspapers, periodicals, novels, and films are all examples of mass media.
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